Drawing inspiration from the famous Silk Route, our newest collection Silk Road takes us on a journey through the Oriental Bazaars of Persia. Fusing traditional Eastern textiles and contemporary Western silhouettes, the designs are timeless & sophisticated with a touch of bohemian flair.
Director and Head Designer of OnceWas, Belinda Glynn, said the collection was inspired by discovery and journeys “This winter collection is a celebration of the beauty and diversity of Eastern culture, and our love for the art of travel. Combining traditional Eastern textiles with contemporary Western designs we’ve created a collection that is both timeless and versatile. It is designed to be worn by individuals who enjoy incorporating a mix of cultural influences into their personal style and can appreciate investment pieces that can be dressed up or down.” Belinda said.
To celebrate the launch of this exciting collection, we invited our Melbourne VIP customers to our HQ before they were released to the public! With champagne and charcuterie, our VIPs were the first to lay eyes on our new collection and were able to purchase their favourite pieces before the public. Welcomed by our team, they were provided with a personal shopping experience, styling advice plus a behind-the-scenes look at our design process!
Left to Right: OW Staff Lindy wearing the Bedouin Curpo Viscose Top in Nomad Mosaic, OnceWas VIP customer wearing the Pantea Linen Viscose Shirt & Wide Leg Pant in Rosewater Print.
“I really love that so many of the winter pieces coordinate with all the pieces that I already purchased from the Autumn collection. I'm so happy to have found you! You design for a women's body & I have finally found a brand that has so many options that work with my colouring. Your help has made it so easy & I won't have to think about what to wear. It all just works!" #OWwomen Annemarie B.
"Your pieces are perfect for me as I need to look good for work but I'm constantly moving & bending so I need garments that are comfortable too. The leather pants I bought to take overseas are so comfortable, I feel like I'm wearing my pyjamas." #OWwomen Belinda V.
"I get up in the middle of the night to sneak my OnceWas purchases out of the boot of my car, so my husband doesn’t know how much I’ve spent."
Right to left: OnceWas VIP Customer wearing the Eddie Faux Suede Skirt in Navy,
OnceWas staff wearing the Pantea Linen Viscose Shirt & Wide Leg Pant in Rosewater Print.
“Really loving the autumn collection because I’m a redhead and all the tones and shades in all the prints really work well for me!” #OWwomen Rebecca.
Belinda notes “We hope that our VIP customers enjoyed the event & will be inspired by the exotic journey through Beersheba, Persia and Oriental Bazaars that inspired this collection.” Keeping you warm for any adventure that comes your way, we invite you to shop this much-anticipated collection from our eboutique or stockists nationwide. OW x
Left to right: Mahra Faux Fur Jacket in Mink + Hutton Wool Blend Coat with Leather Belt in Husk & Harmony Pant in Persian Floral.
Left to right: Eddie Viscose Yoryu Top in Persian Floral & Harmony Viscose/Nylon Skirt in Black Pampas, Serena Silk Cotton Merino Wool Knit in Persian Floral & Tallitha Leather Skirt in Black + Farrah Linen Viscose Dress in Persian Floral & Harmony Curved Leather Jacket in Black.
Left to right: Ivy Cross Front Viscose Yoryu Puff Sleeve Maxi Dress in Persian Floral + Farrah Linen Viscose Dress in Persian Floral.
Left to right: Harmony Knit in Black Pampas & Harmony Skirt in Black Pampas + Florence Linen Viscose Button Shirt in Persian Floral & Eddie Faux Suede Jogger in Sage.
Left to right: Bedouin Silk Linen Pleat Top in Black & Harmony Linen/Viscose Pant in Persian Floral + Florence Shirt in Persian Floral.
Left to right: Eddie Viscose Yoryu Contract Jersey Top in Persian Floral & Eddit Faux Suede Jogger in Husk + Harmony Leather Jacket in Husk.
Left to right: Farrah Linen Viscose Dress in Persian Floral & Harmony Curved Leather Jacket in Black + Harmony Knit in Black Pampas, Harmony Skirt in Black Pampas & Mahal Panel Leather Jacket in Black.
Special thanks to @lucylovescharlie.flowers @zoobibi @a_day_to_remember_event_hire