Insider
- $30 Birthday Voucher
- Free standard on AU orders $350+
- Insider Spend & Save Day
- VIP invitations to online events
The NEW OnceWas Society isn’t just another loyalty program. It’s a movement for modern women who want to feel stylish, empowered, and connected — in fashion and beyond.
Your Annual Membership opens a world beyond fashion and includes:
Coming in 2026 you'll benefit from more special inclusions designed to uplift and empower you:
We would love you to see you with us, as part of this very special OW Society!
In addition to the perks included in your Membership, loyalty rewards are reserved exclusively for Members, with benefits building as you ascend through the tiers.
Insider0–999 points Every $1 = 1 Society Credit |
Luminary1,000–2,999 points Every $1 = 1 Society Credit |
Devotee3,000–5,999 points Every $1 = 1 Society Credit |
Muse6,000–11,999 points Every $1 = 2 Society Credits |
Prestige12,000+ points Every $1 = 3 Society Credits |
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Birthday voucher | $30 valid on full-priced purchases | $40 valid on full-priced purchases | $50 valid on full-priced purchases | $60 valid on full-priced purchases | $70 valid on full-priced purchases |
Tier entry reward | $20 on entry | $25 on entry | $30 on entry | $40 on entry | |
Shipping | Free standard AU $350+ | Free standard all AU orders | Free standard all AU orders | Free express AU $200+ | Free express all orders incl. Intl |
Member events | Insider Spend & Save Day | Luminary Spend & Save Day | Devotee Spend & Save Day | Muse Spend & Save Day | Prestige Spend & Save Day |
Exclusive perks | VIP invitations to online events | VIP invitations to online events | Invites to luxury in person experiences | Invites to luxury in person experiences | Invites to luxury in person experiences Bespoke custom orders Be 1 of 2 interstate winners flown in |
Unlockable rewards | 800 pts unlocks $30 off |
800 pts unlocks $30 off 1000 pts unlocks $50 off 1500 pts unlocks $70 off |
800 pts unlocks $30 off 1000 pts unlocks $50 off 1500 pts unlocks $70 off 3000 pts unlocks 15% off |
800 pts unlocks $30 off 1000 pts unlocks $50 off 1500 pts unlocks $70 off 3000 pts unlocks 15% off 8000 pts unlocks 20% off |
800 pts unlocks $30 off 1000 pts unlocks $50 off 1500 pts unlocks $70 off 3000 pts unlocks 15% off 8000 pts unlocks 20% off 9000 pts unlocks 30% off |
(Minimum spend to use this reward is $120)
(Minimum spend to use this reward is $200)
(Minimum spend to use this reward is $300)
(Minimum spend to use this reward is $700)
(Minimum spend to use this reward is $1000)
(Minimum spend to use this reward is $1500)
Muse: $1 = 2 Society Credits
Prestige: $1 = 3 Society Credits
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Once you purchase your Membership here, you will instantly be emailed the code to access your $300 credit.
Your Free Shipping benefit based on your Loyalty tier will be automatically applied at checkout. Simply use the email associated with your Membership and Loyalty account when making a purchase.
Your $300 credit can be redeemed on our online store www.oncewas.com.au or in our Hawthorn East Styling Studio and is valid for 12 months from the date you purchase your Membership. Items purchased online using this credit can be exchanged or returned for a credit note. No refunds will apply on items purchased using the $300 credit and items purchased in store cannot be returned or exchanged.
$300 Credit cannot be used in conjunction with loyalty rewards, any other offer, sale or to purchase Memberships.
To take advantage of all the amazing benefits of our Society Loyalty program and instantly receive $300 credit to use on any full price purchase (valid for 12 months), head to the Society Membership page to purchase your Membership.
Our New Society Rewards program is reserved exclusively for Society Members. With all the fantastic benefits, not to mention $300 instant credit, who wouldn't want to take advantage of becoming an OW Society Member? After purchasing your Membership, click on the Loyalty Rewards tab at the bottom of the screen to create an account if you do not already have one.
Simply click the Loyalty Rewards tab located at the bottom left of your screen to open the loyalty widget. If you have shopped online with us before and created a password, click Sign In. If you haven’t created an account yet, click Create Your Loyalty Account.
Once you have created an account or logged in, click the Loyalty Rewards tab at the bottom of your screen to view your points balance.
Sign in to your account by clicking the Loyalty Rewards tab and ensuring you are logged in. From here, click Ways to Redeem to view a list of rewards available to unlock. Once you select the reward you wish to unlock, a unique code will appear. You can copy and paste this code into the checkout or click Apply Code to automatically apply it. This unique code will also be emailed to you.
Your rewards expire six months after being unlocked. If you unlock a reward but choose not to use it immediately, you can find it saved beneath your society credits in the widget and use it at a later date.
Our stockists operate as independent businesses. As a result, any purchases made directly through them cannot be added to your account. Only purchases made directly with us can be linked to your account history.
If you return an order for refund that used a reward, the points redeemed for that reward will not be refunded. Please feel free to reach out to our customer care team if you have any questions or need assistance with your points balance.
Loyalty rewards are only valid on full-priced items and cannot be used on sale items or in conjunction with any other discounts or offers.
The good news is that as a Society Member, you will receive an extra 10% off sale items and you will have exclusive VIP access to private sales and promotions not available to the public.
Multiple rewards cannot be combined in a single transaction, but you can combine your rewards with your free shipping benefits.
In addition to earning credits while you shop, you can earn rewards points by following us on Instagram or Facebook, sharing us on Facebook and by leaving product reviews. All these activities help you accumulate credits for more rewards and benefits.
No, there are no limits on how many credits you can earn. You can continue to accumulate credits through various activities, such as making purchases, following us on social media, sharing posts, leaving reviews, and more.
Your rewards points will expire if there is no activity on your account after 12 months.
Your Membership will automatically renew after 12 months to ensure that your rewards points stay current. If you decide not to renew your membership, your rewards points will expire 12 months after the last activity on your account.
Annual OW Society Membership is $200. Your Membership will automatically renew after 12 months at which time you will earn another $300 credit!
If you change your mind within 7 days of purchasing your Membership, simply email us at hello@oncewas.com.au and we will refund your $200 Membership in full if the $300 credit has not been redeemed.
You can cancel your Membership at any time before the next auto renewal although your Membership fee will not be refunded after 7 days from purchase or if the $300 credit has been used.
Please note that if you happen to fall short of the minimum tier spend in a 12 month period, you may be moved to a lower tier, but don’t worry—there are plenty of opportunities to earn and spend your society credits! To keep your credits active and thriving, simply make a purchase or earn more credits. If you have any questions or need assistance, we’re here to help! Just reach out to us at hello@oncewas.com.au.